ZAPWATER COMMUNICATIONS EXPANDS PARTNERSHIP WITH BANYAN GROUP ACROSS GLOBAL LUXURY HOSPITALITY PORTFOLIO
CHICAGO, IL (June 23, 2026) – Zapwater Communications announces the expansion of its relationship with Banyan Group, further strengthening its role as the brand’s agency of record in North America while adding public relations representation for several standout luxury properties within the brand’s global portfolio, including Ubuyu, a Banyan Tree Escape in Tanzania, Mamula Island by Banyan Tree in Montenegro, and Banyan Tree Phuket in Thailand.
The expanded remit reflects Banyan Group’s continued investment in strategic storytelling and brand visibility across the North American market. In addition to leading communications efforts for the Banyan Group brand, Zapwater Communications will now support select flagship properties through earned media relations, strategic positioning, thought leadership, press visits, and awareness-building initiatives designed to elevate both the portfolio and its individual destinations.
Ubuyu, a Banyan Tree Escape, marks one of the most exclusive additions to Banyan Group’s portfolio. Located within Tanzania’s Ruaha National Park, the ultra-luxury safari lodge will open with just six villas and offer highly personalized experiences rooted in conservation, privacy, and immersive wildlife encounters.
Mamula Island by Banyan Tree introduces a new luxury hospitality experience to Montenegro. Set within a restored 19th-century fortress at the entrance of the Bay of Kotor, the property blends history, design, wellness, and Adriatic coastal experiences within an intimate island setting.
Banyan Tree Phuket represents the origins of the Banyan Group brand and remains one of Asia’s most celebrated luxury resorts. Located within Laguna Phuket, the property was Southeast Asia’s first all-pool villa resort and today stands as the largest of its kind in Thailand. The resort is known for its expansive villas, award-winning spa and wellness experiences, championship golf offerings, and the newly enhanced Rava Beach Club.
“We are incredibly proud to continue growing our relationship with Banyan Group and expand our role representing several of its most distinctive properties around the world,” said David Zapata, CEO and founder of Zapwater Communications. “Adding these properties to our remit allows us to further showcase Banyan Group’s unique perspective on luxury hospitality and bring these exceptional stories to life for North American audiences.”
Zapwater Communications continues to expand its global luxury travel portfolio through partnerships with hospitality brands that deliver authentic experiences, exceptional design, and strong cultural connection.
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