PR Buzz: LA PRism Awards

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For the second year in a row, Zapwater is a finalist for a PRSA Los Angeles PRism Award, the annual industry accolades honoring and celebrating the achievements of public relations professionals throughout Greater Los Angeles.

Zapwater’s work is being recognized for its work on behalf of Ball Horticultural and its brands Wave and Burpee Home Garden!

Have you heard of “Fashion Week for the Floral Industry?”  It’s called Spring Trials. It's an annual event where the world's prominent breeders, growers, educators, brokers, marketing professionals and other plant enthusiasts review new annual, perennial, ornamental, grass and vegetable introductions. Typically held in March or April, the event takes place throughout California at several breeder/grower locations. From Spring Trials, new varieties are tested and trialed throughout the world in trial and display gardens to determine performance characteristics and market suitability.

Zapwater’s campaign “Ball Horticultural Spring Trials: Fashion Week of Flowers” is being recognized in the PRism category One-Time Media or Special Events.

Winners will be announced at the 51st Annual PRSA-LA PRism Awards Show. The PRism Awards are the biggest night of the year for the public relations profession in the Los Angeles area, and we’re excited again to participate in this big night!

David Zapata, President