Client Happenings: 3 Awesome Zapwater Campaigns in 2015

Wrapping up the year, we can’t help but look back at several outstanding PR campaigns and media coverage led by our very own team. We’ve highlighted three of our favorites below. Virgin Hotels Chicago: Sir Richard Branson sure knows how to make an entrance! Virgin Hotels Chicago made its debut April 2015 to a crowd of, well, Richard Branson and Ferris Bueller’s Day Off fans. The first ever Virgin Group hotel is located in the heart of the Loop in the historic Old Dearborn Bank Building with a selection of dining choices! View the awesome entrance here.

richard-branson-virgin-hotels-grand-opening-chicago-day-offImage via Cool Hunting

Latinicity: If you listen closely, you might be able to hear the sound of congas and maracas! Latinicity embraces Latin American, Spanish and Portuguese cultures through its 12 innovative eateries. A Latin-inspired experiential dining marketplace at Block 37, Latinicity is a collaboration between Chef Richard Sandoval and Chef Jose Garces.


[ yellow tail ]: Did someone say wine? [ yellow tail ], America’s most beloved wine, teamed up with Ali Fedotowsky to spread holiday cheer in New York City through its 12 Days of Giveaways initiative. To kick off the program on December 8, [ yellow tail ] and Ali rode in a NYC cab and surprised one lucky winner with a trip of a lifetime for two to Australia! Yay, kangaroo’s!

Bill Gates’ remark still carries weight – “If I was down to my last dollar, I’d spend it on public relations.”

Neda Bencun, Assistant Publicst