CHICAGO February 20, 2012 - Zapwater Communications, Inc., the Midwest’s premier boutique public relations agency, announces it has been retained by ACME Hotel Company for media relations, strategy development and grand opening event planning. Owned and operated by Neighborhood Development Corporation, the same company responsible for the creation of the dana hotel & spa, ACME Hotel is a boutique hotel alternative set to open in Spring 2012. Located in the bustling restaurant and nightlife neighborhood of River North, the design-centric hotel consisting of 130 rooms, including 25 suites, is the result of a $3 million plus refresh of the former Comfort Inn & Suites, located at 15 E. Ohio Street. Driven by unique design elements and a high-tech vibe, ACME Hotel brings the public a combination of accessible and contemporary elements, providing the latest in tech-savvy accommodations and making it an ideal place for holding both social engagements and business meetings. The hotel’s gritty yet stylish bar and lounge space framed with industrial-style lighting and offering extensive seating options, will also serve as a gathering place for Chicagoans and hotel guests, alike.

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