CHICAGO December 10, 2012 - The Hospitality Sales and Marketing Association International (HSMAI) has announced it will recognize Zapwater Communications, Inc. (www.zapwater.com) with two Adrian Awards for public relations excellence in the annual Adrian Awards Competition, the largest and most prestigious global travel marketing competition. Known for its creativity, Zapwater has a track record of using an array of innovative tactics and services to deliver award-winning campaigns for its clients. These new awards further position Zapwater as one of the premier boutique public relations agencies in the United States.

With the addition of the two Adrian Awards, Zapwater has now won 33 industry awards since 2008, including a 2012 Gold Sabre Award for Best Fashion & Beauty Campaign in North America and a 2012 Gold Bulldog Award for Best General Consumer Campaign. 

HSMAI will pay tribute to Zapwater during the Adrian Awards Gala, a black-tie affair attended by more than 1,000 hospitality, travel and tourism public relations, advertising, and marketing executives on January 28, 2013 at the New York Marriott Marquis.

The agency received awards in the following categories:

Gold Adrian Award
Client: Downsize Fitness
Campaign: Downsizing The Obesity Epidemic
Category: PR Single Item – Feature Placement Print
Silver Adrian Award
Campaign: The British Invade the Windy City
Category: PR Campaign – New Opening/Launch

This year’s contest attracted more than 1,100 entries from around the world, with entries judged by top executives from all sectors of the industry.

“The bar is continuously set higher each year in regards to the quality of Adrian Awards submissions we receive,” said Fran Brasseux, HSMAI executive vice president. “This year’s winners in travel advertising, public relations, and digital marketing exemplified marketing innovation that led to outstanding results, and demonstrated the power of marketing integration across all channels.  We look forward to celebrating all this exceptional work with the industry and recognizing the remarkable winners at the Adrian Awards Gala.”

All winning entries will be accessible in the Adrian Awards Winners Gallery online following the gala at www.adrianawards.com.