GILT AND GILT CITY CHICAGO RETAIN ZAPWATER COMMUNICATIONS FOR REGIONAL PUBLICITY EFFORTS
CHICAGO November 15, 2012 - Zapwater Communications, Inc., the Midwest's premier boutique public relations agency, has been retained by Gilt and its subsidiary Gilt City to oversee both brands’ public relations efforts in Chicago. Gilt, the innovative online shopping destination retained the agency to oversee regional media relations for its women’s division. Zapwater will also lead publicity efforts for Gilt City Chicago, the leading luxury experience site.
Zapwater will also assist with social media, event management, influencer relations and partnership development for both entities.
“It is an honor to have been selected to represent Gilt and Gilt City in one of their key markets,” comments Zapwater’s President David Zapata. “Our team is excited to be partnering with such a premier brand and look forward to continuing to raise awareness and tell Gilt’s story in Chicago and beyond.”
Gilt offers its members special access to the most inspiring merchandise, offerings, and experiences. Gilt City provides access to unique and coveted lifestyle experiences in the world's most dynamic cities – at insider prices.