FALLING FOR FASHION WEEK

September and February are two of my favorite months for one simple reason – Mercedes Benz New York Fashion Week. It’s invigorating to watch designers dress their models to hit the runway with their new innovations. I extensively research the runway shows in order to spot unique trends and themes for our fashion, beauty, interior design and lifestyle clients. Often these findings transpire into ideas for pitches, events and even promotions. While it’s relatively to start discussing the major trends of Spring/Summer 2013 collections, there are three trends that I already love:

 TREND #1: Monaco Blue

Pantone released its annual color report and announced that “Monaco Blue” is the hue of choice for Spring/Summer 2013 collections. According to a Pantone spokesperson, “The shade speaks to the practicality that we are seeing in society. You have to realize there is still concern out there for the economy."

Monaco-Blue

Photos courtesy of Pantone

TREND #2: Bow Ties

We’re big fans of bow ties at Zapwater, especially from The Tie Bar. But bow ties aren’t just for the boys anymore. Women can dabble in this trend too (check out the September 2012 cover of Seventeen with Kendall and Kylie Jenner). Bow ties are a great accessory option for women. One brand that’s embracing this accessory is Kate Spade, who recently unveiled their Spring/Summer 2013 collection. From bags to dresses, black bow ties were seen on almost everything!

Kate-Spade Kate-Spade2

Photos courtesy of Fab Sugar

TREND #3: Harness Power

Maybe it’s the popularity of Fifty Shades of Grey; harnesses, leather and lace have already appeared in countless collections like Jason Wu and BCBG Max Azria. Every designer seems to embracing their inner Christian Grey!

StyleStyle21Jason Wu, RTW, Spring Summer, 2013, New York

Photos courtesy of Style.com

Jenn Lake