50 BEST PLACES TO WORK IN PR
PR News, one of our industry's leading publications, has named Zapwater one of the “50 Best Places to Work in PR.” This is the second time in a year that Zapwater has received a prestigious workplace honor. Earlier in the year, Zapwater was named “A Best Agency to Work for” by The Holmes Report.
At Zapwater, we view our employees as the cornerstone of our success and are dedicated to providing an unrivaled work experience that fosters creativity and recognizes quality, productivity, collaboration and enthusiasm. That vision is one of the reasons that Zapwater’s employee retention is unmatched in the industry.
Who says small businesses can't afford to take care of their employees. Zapwater’s benefits package is commensurate with and exceeds most packages offered by larger agencies. It’s worth noting that Zapwater pays 100% of each employee’s health and dental insurance. In addition, one benefit is a flexible schedule. Zapwater wants to ensure employees maintain a strong work/life balance (typically a concept not synonymous with the industry), and trusts that employees will be efficient with their time while at work. Zapwater also encourages employees to be involved in their communities, and provides an additional paid week off for anyone using it toward volunteering. Finally, additional benefits include bi-weekly Peapod orders (each employee can order grocery items), Free Lunch Fridays (Zapwater brings in lunch for the team), and covers the cell phone plan costs for ALL employees.
In 2013, in an effort to further invest in and develop the agency’s human capital, Zapwater launched ZapU, an ongoing professional development and team building program. Built around three off-site staff retreats, ZapU is an educational experience launched as a forum for employees to interact and form relationships with industry leaders, be immersed in business education, and nurture their strong leadership skills to increase their professional development. While most organizations are cutting staff, benefits and training, Zapwater continues to invest in the growth of its employees through ZapU.
In fact, Zapwater spends approximately 1% of our revenues on professional development.
How great is it to work at Zapwater? One employee summed it up best by saying “I came to Zapwater after working at global agencies for 10 years. Within six months of employment, my quality of life (work/life balance) has improved tremendously, while still allowing me to lead PR programs and become invested in work that means most to me. As a mother of two small children, I can’t thank Zapwater enough for the flexibility to be both a PR practitioner and a Mom, and allowing me to find my true balance.”
Of all of the awards that Zapwater has won over the past few years, there are none that we are more proud of than our workplace honors. When we launched Zapwater, our goal was to be the best place possible to work. If accolades are any indication, we’re succeeding.